Do you want to say goodbye to frizz in your hair? If your answer is yes, then you should know everything about the keratin straightening treatment.
The application of keratin to the hair consists of a very popular permanent straightening treatment, capable of nourishing the scalp, improving the hair fiber and adding shine to dry and damaged women's hair.
The procedure is a science, and that's why it's important that you know its advantages and disadvantages, as well as the duration of the treatment and other details of interest. Let's get started!
What is Keratin?
Keratin isa natural protein produced by the body, responsible for providing elasticity, resistance, and shine to hair and nails. Its origin is natural, being hair the largest source of the protein, although it can also be found in human skin and in some parts of animals, such as claws or feathers. Keratin is used to strengthen the mane and keep it shiny for a long time.
Keratin Straightening
To obtain shiny and manageable hair, one of the best beauty treatments for women is permanent keratin straightening. Below, we'll tell you exactly what it consists of, along with its advantages and disadvantages.
What does it consist of?
Keratin straightening is a cosmetic procedure for women that is performed to nourish the hair fibers, giving the hair a smooth, shiny appearance and resistant, especially to those hairs that are damaged or difficult to manage, such as wavy, curly or frizzy. The body already generates keratin naturally, but thanks to this treatment you can improve the process and accelerate the revitalization of your hair. The effect of keratin on the hair is not 100% permanent, since the duration of the treatment may vary depending on the care you provide. It usually lasts between 4 and 5 months.
The basic care to take into account to prolong the results of these straightening treatments are:
- Use the best sulfate-free products.
- Do not wet your hair in salt water or pool water that contains chlorine.
- Do not dye your hair after applying the keratin treatment.
- Having sunbathed during the first ten days after applying the keratin treatment.
Advantages of keratin straightening
Keratin straightening treatment is a blessing for any woman with unmanageable curly, wavy, or frizzy hair. Here we tell you the benefits of the treatment:
- Eliminates frizz from the hair, giving it a softer and lighter texture.
- Provides shine from roots to ends, giving a vital and shiny appearance.
- Nourishes the hair, increasing natural shine and enhancing color.
- Strengthens the hair fiber, making it resistant.
- It is ideal for converting wavy hair into straight hair, thanks to its property of softening the hair fiber.
- Repairs hair damaged by sun exposure or constant use of heat.
- Leaves hair straight for several months.
- Thanks to its nourishing properties, by combining keratin with hyaluronic acid, hair becomes healthier, hydrated, and shinier.

Disadvantages of the treatment
Regardless of the type of keratin treatment you want to have, whether you will do it in a beauty salon, in a beauty center or at home, it is necessary that you know the negative side of the procedure. Here are the disadvantages of doing a hair straightening with keratin:
- Keratin treatments contain formaldehyde, a substance used in many products that is toxic and aggressive to the scalp and the hair fiber. In some countries, the sale and purchase of products that contain a high dose of formaldehyde among their components has been prohibited. Prolonged use of keratin treatments can cause allergies, irritation, or flaking of the scalp.
- It can only be used on thick, coarse hair, since the straightening treatment is aggressive and can break it or cause split ends.
- The treatment is expensive, and if you get it done at a beauty salon, it's even more expensive. Additionally, depending on the type of keratin treatment you choose, the cost may vary.
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